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How to Define your Ideal Client Avatar build your audience type: mini-course Nov 03, 2020

In this lesson, you will learn the 4 key elements you need to define to create your Ideal Client Avatar.

  1. Demographics
  2. Psychographics
  3. Sources of Information
  4. Interests


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What is an Ideal Client Avatar? build your audience type: mini-course Nov 03, 2020

In order to monetize your expertise online, you need to get really clear on who your Ideal Client Avatar [ICA] is.

If you don't get your ICA right, you'll build the wrong audience, create the wrong digital products, and completely miss the mark in your messaging when selling your digital...

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